Gillette
Overview The design team at Proctor&Gamble approached us to create a sizzle film for their latest collaboration between Gillette and the Japanese Streetwear label A Bathing Ape. Their limited edition shaver sporting the signature BAPE pattern inspired us to create two concepts for photorealistic CGI films that we put forward, resonating so well, that the design team decided to realize both: One that features cloth simulations to create a synchronised dance between the shaver and the signature patterned fabric. And a second film that shows the razor emerging from stylized water, using shimmering reflections in sparkling rainbow colors to visualize the synergy of Design&Technology. Client Procter & Gamble Product Gillette x Bape Concept Daniel Salvatore + The Marmalade Animation The...
Opte
Overview Opte is an award-winning beauty tech device that intelligently applies make-up and skincare. A solution that precisely dispenses a serum only where it’s needed. In close collaboration with the Opte design team we created a suit of visual assets to raise awareness around the sophisticated technology inside the device and to demonstrate Opte’s »scan – detect – correct« method. Client Opte Concept Brian Akers + The Marmalade Production + Post The Marmalade Director DemoDemo @ The Marmalade Device Tech Film Serum...
OLAY
Overview As our first live-action shoot produced and executed by our New York branch and carefully nourished with animated CGI elements and packshots by our in-house postproduction team in Hamburg, this campaign was a true transatlantic collaboration. The result is a 4 film series that clearly communicates the value of Olay skincare products and show their benefits all un-retouched. Client Procter & Gamble Product Olay Concept Saatchi + Saatchi NY Production The Marmalade New York Post-production The Marmalade Director Lucy Luscombe + The Marmalade Olay – Face Anything Retinol24 Olay – Face Anything Regenerist Olay – Face Anything Best, Best,...